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DIAMOND is a German beauty brand dedicated to creating modern, innovative devices that elevate your daily beauty routine. From advanced hair styling tools to EMS and LED skincare technology, our mission is to make professional beauty experiences accessible to everyone—right at home.
We believe beauty should feel effortless, empowering, and enjoyable. That’s why we focus on smart, intuitive products that help you look and feel your best every day.
We are a young, fast-growing company based in Berlin, Germany, driven by creativity, innovation, and a passion for beauty technology.
Our team consists of ambitious people who live and breathe beauty, skincare, and personal care. We work closely with industry specialists, engineers, and designers to develop high-quality tools—from hair stylers to EMS lifting devices and LED beauty treatments.
Every product we launch reflects what inspires us most: modern beauty routines, clean design, and smart technology that fits naturally into your everyday life.
And just like always, our community receives helpful tips, tutorials, and beauty insights for free—because beauty should be shared.
We stand for high-quality beauty technology, designed to support your skin, hair, and overall well-being.
We care deeply about safety, comfort, and user experience. Every DIAMOND product is tested extensively by our team and partners before reaching your hands. Only when we are fully convinced of its quality, performance, and design do we release it to the market.
Innovation drives us. Quality defines us.
And customer satisfaction is at the heart of everything we do.
We want to reshape how people experience beauty at home: more joy, more confidence, more self-care.
We move away from generic mass-market tools and toward innovative, beautifully designed products you don’t find in every store. Tools that make you feel pampered, empowered, and excited to care for yourself.
We want every customer to feel completely satisfied, which is why we bring only our best ideas to life and pair them with exceptional service.
"Through DIAMOND, people across the world now have access to modern beauty technology, anytime, anywhere, and without the need for expensive salon treatments. I hope you feel just as inspired as the thousands who already trust DIAMOND. You deserve to feel confident, radiant, and uniquely you."
Lena-Marie Wagner
